Etceterathecompany's Blog

The one woman media powerhouse…. talk is cheap but good publicity is impacting!

A Kim Kardashian Type Required in T&T? June 17, 2010

Oh boy! This one’s a great one! Kim Kardashian’s name is the 3rd most searched keyword in the Yahoo search engine today!

In Trinidad an Tobago, our entertainment industry lacks a level of star power that would have the region and the international population yearning to learn about what they’re up to. While we have soca stars Machel Montano, Fay Ann Lyons and Bunji Garlin- they lack the wow factor that would bring people running to Yahoo to see just what’s new.

Kim Kardashian is no musician but she’s made herself a real brand by exploiting what she’s got which are good looks, a big butt, the lust of men ( remember the Ray J sex tape?)… a modeling career which has blossomed into so many other things.

In the Caribbean, the mindset of our celebrities is quite localised… What we need to always remember is that we must spend money to make money… Publicity is extremely important. The more news you make, the more popular you become and whether good or bad news…. publicity is publicity! —- so… TIP TO CARIBBEAN ENTERTAINERS **** Hire a good publicist today!

Celebrity status comes with hard work and Kim Kardashian knows this oh, too well. Publicity is key too!